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How to Configure Broadcast Content

Last updated: 17 April 2025

  1. Select the cascade based on which you want to launch the broadcast.

  2. Learn the rules of the selected cascade.

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    For WhatsApp channels, keep in mind the daily channel limit.

    File IconMaintaining WhatsApp Channel Quality

  3. Configure the message that customers will receive as a result of the broadcast on one or more channels of the selected cascade.

  4. Click Save to save the broadcast draft or Continue to test the broadcast, if necessary.

    File IconHow to Check Broadcast

How to Configure Messages for WhatsApp Channel​

  1. Select the appropriate operator or custom template from the drop-down list.
  2. If necessary, perform additional actions: specify the dynamic part of the link for the button or add an attachment for the header.
  3. If necessary, in the Test the broadcast field, enter the phone number registered in WhatsApp and click Send a test message to send the configured message to the specified number in WhatsApp.

Click Statistics​

Based on a registered WhatsApp template with the Track clicks on link buttons option enabled, you can track clicks by collecting click statistics in sent messages.

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  • Only available for templates with link buttons.
  • The link is valid for 30 days after the message is sent — after that, statistics collection stops.
File IconHow to Add Buttons to WhatsApp Templates

You can see the click statistics in the Broadcast details → Link button click statistics section, and the source link is in the Broadcast details → Broadcast content section. This data is also displayed in the message report.

File IconHow to Review Broadcast Details File IconHow to View and Download Message Report

How to Configure Messages for Viber Channel​

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The following are available for sending:

  • Viber messages without a template;
  • free or custom templates based on operator templates.

  1. Select the No template option or one of the available free or custom templates from the drop-down list.

  2. If you’ve selected the No template option, select the message type and perform the required actions depending on the selected content type:

    Enter the text of the message. If necessary, use variables or emojis.

  3. If you’ve selected a free template, perform the required actions depending on the selected content type:

    Enter the text of the message. If necessary, use variables or emojis.

  4. If you’ve selected a custom template, change the message text and add the necessary variables to personalize the message.

  5. If necessary, in the Test the broadcast field, enter the phone number registered in Viber and click Send a test message to send the configured message to the specified number in Viber.

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If the Track clicks on link buttons option is enabled, the link added for the button will be replaced individually for each recipient of the message to collect click statistics. Only the recipient’s first click on the link is counted, repeated clicks aren’t.

The individual link is displayed in the message report. The link is valid for 30 days from the date the message was sent. After the expiration date, the statistics collection will stop.