March 13, 2025
Track clicks on link buttons in sent WhatsApp messages.
Updates
Added the ability to track clicks on link buttons in messages sent through the WhatsApp channel.
When creating a WhatsApp operator template, you can now enable the Track clicks on link buttons option when adding link buttons, and use it when configuring broadcast list content after registering the template.
To collect click statistics, the link in the message will be replaced individually for each recipient.
You can view the click statistics in the new in the Broadcast details → Link button click statistics section, and the source link is in the Broadcast details → Broadcast content section. This data is also displayed in the message report.
Only the recipient’s first click on the link is counted, repeated clicks aren’t. The link is valid for 30 days from the date the message was sent. After the expiration date, the statistics collection will stop.