How to Send a Broadcast to Customers or Businesses on WhatsApp

Last updated: 3 June 2026

tip

WhatsApp

If the customer does not have the WhatsApp app installed, the message will not be delivered.

1. Go to CRM → Customers → Contacts or CRM → Customers → Companies.
2. Filter customers or companies by the desired criteria, such as location or contact method.
3. Select the desired customers from the list or check the For all → Confirm box at the bottom of the list.
4. At the bottom of the list, click Send WhatsApp message.
5. (Optional) If you have multiple accounts, click Settings and select the sender account.
6. Select a template for sending messages to customers.
7. (Optional) If the template contains variables, fill them in with information from the CRM or enter them manually.
8. Click Send.

The status of the sent message is displayed in the list of items and in the timeline on the CRM card.

For more information about the timeline in the CRM card, see the Bitrix24 documentation. helpdesk.bitrix24.com