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edna Pulse Overview

Last updated: 16 July 2026

edna Pulse is a platform for large-scale automated customer communications via digital channels. It enables you to send broadcasts, manage communication channels, set up automation and track communication results, all from a single interface.

File IconHow to Sign Up for edna Pulse on Your Own and Get Started

What you can do in edna Pulse​

  • Connect and manage customer communication channels, such as WhatsApp and Viber, all from a single interface.
  • Create recipient audiences to segment your customer base and improve the effectiveness of your broadcasts.
  • Create message templates to launch broadcasts faster, reduce costs, and cut down on the time spent preparing messages.
  • Launch mass broadcasts to selected audiences through connected channels.
  • Communicate with customers in the Dialogues section of your edna Pulse account.
  • Set up automated communications using scenarios, eliminating the need for manual processing of each enquiry.
  • Use cascading broadcasts with automatic switching to backup channels to increase the likelihood of messages being delivered to customers.
  • Track message delivery, campaign results and communication effectiveness using analytics and reports.
  • Integrate edna Pulse with CRM, CDP and other external systems via APIs and webhooks to automate data exchange.
tip

To ensure uninterrupted use of edna Pulse, top up your account balance in a timely manner and keep track of your licenses' expiration dates. File IconGeneral Information about Your Edna Pulse Account Balance File IconHow to Top Up Your Account Balance File IconLicense and Pricing